User Segmentation

Probably the most advanced segmentation tool in the market. Over 300 segmentation conditions, attributes, tags and actions. For example: how many bought red dresses before the new year, priced over 100 lei. Then send them an email or push notification.You increase the conversion rate

Increase the conversion rate

A campaign to a group of users brings up to 2 times better results. Whether we are talking about email campaigns, on-line campaigns or product recommendations, use A/B testing methods to maximize results.

Segmentation grows conversion rate

Profile attributes

Do you send campaigns for certain groups by age, location or gender? That's a good thing, you've probably noticed improvement in results. Use our dynamic attributes: last site visit, last purchase value, or automatically calculated shopping total.

User profile attributes

Activity History

Behaviour determines interests, so you should this information for advanced segmentation. Add conditions to these events and extract small groups that you can target extremely efficiently. Example: Users in London who added in their cart Canon Printers of more than 300 € in the last 7 days.

Activity events segmentation

Onsite segmentation

New or returning visitor? Desktop, mobile or tablet? The value of the cart over 200 €? Already a customer? Combine over 40 segmentation conditions and display the messages exactly to the right person, at the right time. This segmentation is available for web customization.

Onsite segmentation conditions

Segment evolution

Probably a unique functionality, you can determine the evolution in time of any segment. The system automatically calculates and saves the number of users of any dynamic group.

Segment evolution

How can segmentation increase your conversion rate?

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